Virtual Fairs, Same but Different? Coming up: EFECS

Meet the SAC on Thursday at the EFECS

This week on Thursday, we are looking forward to be exhibitor at the EFECS 2020– European Forum or Electronic Components and Systems – and again there’s a loaded and exciting program waiting for all visitors and exhibitors. We would be happy to welcome you at our virtual booth and have a chat!

-> Here’s all the information you will need

 

Virtual Fairs – are we good to go?

In the last weeks, we have become witnesses of great innovation in the wake of the pandemic. And one of these are digital and virtual fairs. When thinking about fairs, we talk of good times together with colleagues and friends, hundreds and thousands of people flocking together to see the newest innovations, the most promising startups pitching their inventions, and excited business partners who just ran into each other and discuss their opportunities of partnership at a table in the most quiet corner they could find.

But let’s face it: Fairs won’t be the same for quite some time – if ever again. Like with so many things, we will have to adapt to new versions of it. And so often when we deal with change, we get caught in creating an overly romantic picture of the past. Honestly, fairs were not always great. Hustle, noise, dozens of business cards of people you won’t ever meet or hear from again. Simultaneously typing emails on your phone, squeezing in important calls between the booths and trying to stay attentive while getting permanent overloads at almost all your senses. And all this wrapped into exhausting times traveling spending hours at airports with weak reception and no internet, overprized hotel rooms and a diet of 95% fast food. Yes, we too have encountered virtual fairs as somewhat different, but actually not so bad at all. They are more efficient, greener, and they do what they need to do. Organizers have done their homework over the last months and so fall 2020 has opened a vision of both the limits and the opportunities that come with the crisis. But one thing has been given prove again: humans will always adapt  to change and technology will always be crucial for progress.

 

Last week we were representing the EBS cluster with our booth at the Electronica Virtual. 

The committee have now published the official numbers and figures, which are quite impressive:

  • 8,253 participants in the virtual format
  • International drawing power: 52 percent of participants came from countries outside Germany

 

Here’s the organizer’s follow-up as original post:

209 exhibitors from 25 countries presented their electronic industry solutions and products from November 9 to 12, 2020, as part of electronica virtual, the virtual format of electronica. A total of 8,253 unique users from 79 countries learned about electronic innovations and trends of the future in virtual exhibition halls and during four digital conferences.

Falk Senger, the Managing Director of Messe München, expressed his satisfaction with the trade fair: “electronica virtual clearly demonstrated the industry’s tremendous need for professional discussions, knowledge transfers and inspiration. We met this need and enabled an international audience to get together once again following a long absence. It was all facilitated by the digital technologies that are powered by the industry itself. The digital trade fair was well received around the world with participants from 79 countries. It will remain an important part of our events in the future as well. But you cannot replace personal contact. We are looking forward to seeing everyone again in person in Munich.”

Kurt Sievers, the President & CEO of NXP Semiconductors, said: “The digital format of electronica enabled us this year to use a virtual platform where we could present our products to a global audience of professionals and generate leads. Discussions among international companies is the lifeblood of our industry.”

Read the entire review of the Electronica 2020 here